Lot of times we had issues of missed follow-up, lost in track record of clients communication. And we didn't have any sort of CRM implemented. So we decided to hack up and app that will allow us to manage leads and our sales team. Right now its under testing, we plan to use Google Docs as backend as its free and require no special server provisioning this helps SME like ourselves. Cool feature with this app will be location integration, so visually you get an idea of what areas are covered. Where chances of sales are pretty high etc. We don't plan to have comprehensive analytics, just the basic to get it right first and then iterate over it.
